| 000 | 00934nam a22002537a 4500 | ||
|---|---|---|---|
| 005 | 20251204114144.0 | ||
| 008 | 890101s1989 nyuaobdg 000 0 eng d | ||
| 020 |
_a9780070387898 _qhardback |
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| 040 |
_aUniversiti Teknologi Brunei. _beng _cUTB |
||
| 084 | _aHF5415 LOV 1989 | ||
| 100 | 1 |
_aLovelock, Christopher H. _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing challenges : _bcases and exercises / _cedited by Christopher H. Lovelock [and] Charles B. Weinberg. |
| 250 | _a2nd edition. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c1989. |
||
| 300 |
_axi, 671 pages : _billustrations, photographs, maps, charts ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aMarketing _xCase studies. |
|
| 650 | 0 |
_aMarketing _xProblems, exercises, etc. |
|
| 700 | 1 | _aWeinberg, Charles B. | |
| 942 |
_2lc _cGC |
||
| 998 |
_eBook _s809986 : 25221 c. 1 UTB |
||
| 999 |
_c5957 _d5957 |
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