| 000 | 00744nam a22002177a 4500 | ||
|---|---|---|---|
| 005 | 20250630105054.0 | ||
| 008 | 930101s1993 enka g 001 0 eng d | ||
| 020 |
_a9780749407759 _qpaperback |
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| 040 |
_aUniversiti Teknologi Brunei. _beng _cUTB _dUTB |
||
| 084 | _aHF5415.123 SMI 1993 | ||
| 100 | 1 |
_aSmith, P. R. _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing communications : _ban integrated approach / _cP. R. Smith. |
| 260 |
_aLondon : _bKogan Page Limited., _c1993. |
||
| 300 |
_a403 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | _aCoomunication in marketing. | ||
| 942 |
_2lc _cGC |
||
| 998 |
_eBook _s801732 : 28490 c. 1 UTB |
||
| 999 |
_c5960 _d5960 |
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