000 00895nam a22002417a 4500
005 20251126142231.0
008 860101s1986 txuad g 001 0 eng d
020 _a0256030731
_qHardback
040 _aUniversiti Teknologi Brunei.
_beng
_cUTB
084 _aHF5415.13 PET 1986
100 1 _aPeter, J. Paul.
_eauthor.
245 1 0 _aMarketing management :
_bknowledge and skills : text, analysis, cases, plans /
_cJ. Paul Peter, James H. Donnelly, Jr.
260 _aPlano, Tex. :
_bBusiness Publications.,
_c1986.
300 _axiii, 730 pages :
_billustrations, charts ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement
_vCase studies.
650 0 _aMarketing
_xManagement.
700 1 _aDonnelly, James H.
_eauthor.
942 _2lc
_cGC
998 _eBook
_s801652 : 6735 c. 1 UTB
999 _c5987
_d5987