000 01054nam a22002777a 4500
005 20260128151026.0
008 910101s1991 xx ad g 1 eng d
020 _a0749404213
_qhardback
020 _a9780749404215
_qhardback
040 _aUniversiti Teknologi Brunei
_beng
_cUTB
100 1 _aSutherland, Ken, editor.
245 1 0 _aResearching business markets :
_bthe IMRA handbook of business to-business marketing research/
_cedited by Ken Sutherland.
260 _aLondon :
_bKogan Page,
_c1991.
300 _aviii, 482 pages :
_billustrations, charts ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 4 _aMarketing research.
650 4 _aIndustrial marketing research
_vHandbooks, manuals, etc.
650 4 _aBusiness and industry
_xMarketing.
650 4 _aBusiness-to-business marketing research.
650 4 _aHandbooks and manuals.
710 _aIndustrial Marketing Research Association.
942 _2lc
_cGC
998 _eBook
_s801866 : 24566 c. 1 UTB
999 _c9204
_d9204