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Strategies for e-business : (Record no. 10475)

MARC details
000 -LEADER
fixed length control field 01825nam a22002537a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240111114931.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050101s2005 xx eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273688405
040 ## - CATALOGING SOURCE
Original cataloging agency Universiti Teknologi Brunei
Language of cataloging eng
084 ## - BOOK Call Number
Classification number HF5548.2 JEL 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jelassi, Tawfik
Relator term Author
245 10 - TITLE STATEMENT
Title Strategies for e-business :
Statement of responsibility, etc. Tawfik Jelassi, Albrecht Enders
Medium [Books].
Remainder of title creating value through electronic and mobile commerce, concepts and cases /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Harlow :
Name of publisher, distributor, etc. FT Prentice Hall,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent 632p.
Other physical details color illustration
Dimensions 25 cm
504 ## - Bibliography, Etc. Note
Bibliography, Etc. Note Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc. Do you want a book that links e-business to overall corporate strategy? That has case studies that investigate the dot.com phenomenon as well as the 'dot.bomb' disasters?<br/><br/>This important new textbook offers a framework for comprehensive e-business strategy formulation based on rigorous and time-proven concepts from the field of strategic management, adapted to the specific context of e-business.<br/><br/>Ideal for MBA students, upper level undergraduates and practitioners, Strategies for e-Business provides the reader with tools for analysing twenty-eight original case studies, examining how companies have developed and implemented electronic and mobile commerce strategies.<br/><br/>The cases are contributed and researched by acknowledged experts and have been chosen to represent a range of industries including banking, retailing, media, education, manufacturing and advertising in Europe and beyond.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce
Form subdivision Case studies
Geographic subdivision Europe
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industries
General subdivision Technological innovations
-- Economic aspects
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Enders, Albrecht
Relator term Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Local Classification
Koha item type General Collection
Suppress in OPAC No
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Internal field Book
CC (RLIN) 816040 : 31308 c.1_UTB
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Public note
    Local Classification Not damaged   Universiti Teknologi Brunei Library Universiti Teknologi Brunei Library - at level 2 28/09/2006 1 HF 5548.32 JEL 2000 c.1 816040 31/10/2023 16/10/2023 23/12/2022 General Collection Reg. no. 31308_UTB

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