Marketing management / (Record no. 23704)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00911nam a2200241 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251120b2001 |||ao||g |||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780324072655 |
| Qualifying information | Hardback |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0324022034 |
| Qualifying information | Hardback |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Universiti Teknologi Brunei |
| Language of cataloging | eng |
| Transcribing agency | UTB |
| 084 ## - BOOK Call Number | |
| Classification number | HF5415.13 CZI 2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Czinkota, Michael R., |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc. | Michael R. Czinkota, Masaaki Kotabe. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Mason, OH : |
| Name of publisher, distributor, etc. | Thomson Learning, |
| Date of publication, distribution, etc. | [2001]. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 624 pages : |
| Other physical details | illustrations, photographs ; |
| Dimensions | 26 cm. |
| 504 ## - Bibliography, Etc. Note | |
| Bibliography, Etc. Note | Includes bibliographical references. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| Form subdivision | Textbooks. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Relator term | author. |
| Personal name | Kotabe, Masaaki, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Local Classification |
| Suppress in OPAC | No |
| Koha item type | General Collection |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Internal field | Book |
| CC (RLIN) | 812115 : 30346 c. 1 UTB |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Local Classification | Not damaged | Universiti Teknologi Brunei Library | Universiti Teknologi Brunei Library | - at level 2 | 08/12/2001 | HF5415.13 CZI 2001 c. 1 | 812115 | 20/11/2025 | 20/11/2025 | General Collection | Reg. No. 30346_UTB |