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Business marketing management : an organizational approach/ Robert W. Haas.
Material type:
TextPublication details: Boston : PWS-KENT Pub. Co., 1992. Edition: 5th editionDescription: xi, 899 pages : illustrations, maps ; 25 cmISBN: 9780534929763 Subject(s): Industrial marketing -- Marketing -- Case studies | Industrial marketing -- MarketingOther classification: HD 5415.13 HAA 1992
| Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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General Collection
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Universiti Teknologi Brunei Library | HF/5415.13 HAA (Browse shelf(Opens below)) | Available | Z34915 | ||
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF 5415.13 HAA 1992 c.1 (Browse shelf(Opens below)) | Available | Reg. no. 25385_UTB | 801643 |
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| HF 5415.1 BEA 1998 c. 1 Marketing : principles and perspectives / | HF 5415.1 HAR 1992 c. 1 Marketing mistakes / | HF 5415.12 KIN 1988 c. 1 Marketing in developing countries / | HF 5415.13 HAA 1992 c.1 Business marketing management : an organizational approach/ | HF 5415.13 HAX 1991 c. 1 The strategy concept and process : a pragmatic approach / | HF 5415.13 HIA 1992 c. 1 The portable MBA in marketing / | HF 5415.13 SCH 1991 c. 1 Marketing strategy : a customer-driven approach / |
Includes bibliographical references and indexes.
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