Business marketing management : marketing of business products and services / Robert W. Eckles.

TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, 1990. Description: xxiv, 488 pages : illustrations ; 24 cmISBN: 0130921076Subject(s): Industrial marketing -- ManagementOther classification: HF5415.13 ECK 1990

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Holdings
Item type	Current library	Call number	Status	Notes	Barcode
General Collection	Universiti Teknologi Brunei Library	HF/5415.13 ECK (Browse shelf(Opens below))	Available		Z34205
General Collection	Universiti Teknologi Brunei Library	HF/5415.13 ECK (Browse shelf(Opens below))	Available		Z34204
General Collection	Universiti Teknologi Brunei Library - at level 2	HF5415.13 ECK 1990 c. 1 (Browse shelf(Opens below))	Available	Reg. No. 23430_UTB	801639

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Previous	HF/5415.13 BER Cases in marketing management	HF/5415.13 BRO Competitive marketing strategy : developing, maintaining and defending competitive position	HF/5415.13 DUR Winning the marketing war : a practical guide to competitive advantage	HF/5415.13 ECK Business marketing management : marketing of business products and services /	HF/5415.13 ECK Business marketing management : marketing of business products and services /	HF/5415.13 HAA Business marketing management : an organizational approach/	HF/5415.13 JOS Marketing plus : a positive approach to total management	Next

Includes index

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