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Cases in marketing management / Luiz Moutinho.
Material type:
TextPublication details: Wokingham, England : Addison-Wesley Publishing Company, 1989. Description: xiii, 329 pages : illustrations, charts ; 24 cmISBN: 0201175703 Subject(s): Marketing -- Management -- Case studiesOther classification: HD5415.13 MOU 1989
| Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF5415.13 MOU 1989 c. 1 (Browse shelf(Opens below)) | Available | Reg. No. 18862_UTB | 801650 |
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| HF5415.13 MAR 1996 c. 1 Marketing management : an Asian prespective / | HF5415.13 MCD 1987 c.1 The marketing plan : a pictorial guide for managers / | HF5415.13 MER 1996 c. 1 Marketing / | HF5415.13 MOU 1989 c. 1 Cases in marketing management / | HF5415.13 PET 1986 c.1 Marketing management : knowledge and skills : text, analysis, cases, plans / | HF5415.135 DES 2008 c.1 Strategic management : creating competitive advantages / | HF5415.135 KER 1993 c.1 Strategic marketing problems : cases and comments / |
Includes index.
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