Developing business strategies / David A. Aaker.

By: Aaker, David A [author.]Material type: Text

TextPublication details: New York John Wiley & Sons 1995 Edition: 4th editionISBN: 0471118141Subject(s): Marketing -- Management | Strategic planningOther classification: HD30.28 AAK 1995

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Holdings
Item type	Current library	Call number	Copy number	Status	Notes	Date due	Barcode
General Collection	Universiti Teknologi Brunei Library - at level 2	HD30.28 AAK 1995 c.1 (Browse shelf(Opens below))	c. 1	Available	Reg. No. 29269_UTB		800615

Includes bibliographical references and index

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