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Essentials of new product management / Glen L. Urban, John R. Hauser and Nikhilesh Dholakia.

By: Urban, Glen L [author.]Contributor(s): Dholakia, Nikhilesh, 1947- [author.] | Hauser, John RMaterial type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, 1987. Description: x, 340 pages : illustrations, charts ; 24 cmISBN: 013286584X Subject(s): New products -- ManagementOther classification: HF5415.153 URB 1987
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Holdings
Item type Current library Call number Status Notes Date due Barcode
General Collection General Collection Universiti Teknologi Brunei Library
- at level 2
HF5415.153 URB 1987 c.1 (Browse shelf(Opens below)) Available Reg. no. 10307_UTB 801669

Includes bibliographical references and indexes.

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