Design elements : a visual communication manual : understanding the rules and knowing when to break them / Timothy Samara.
Material type:
TextPublication details: Usa : Quarto publishing group usa Inc, 2020. Edition: Third editionDescription: 320 pages : illustrations (chiefly colour) ; 26 cmISBN: 9781631598722Subject(s): Graphic design (Typography) | Layout (Printing) | Visual communicationOther classification: Z246 SAM 2020 Summary: This book covers everything from working with grids, colour application, typography, and imagery to how to finally put it all together. Features include: The ultimate primer on graphic designs basic visual toolkit-dot, line, plane, texture, space and contrast and how these basics underpin all successful layouts, An in-depth look at colour from its optical qualities and its effect on type to its potential for communication concepts and emotions. One of the most thorough compilations of typography concepts to be found including information on letterform structure and optics, combining typeface styles, the mechanics of detailed text typesetting, and using type as image. An extensive overview of imagery the endless possibilities of medium, depiction, abstraction, stylisation, and how these all communicate effectively.
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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General Collection
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Universiti Teknologi Brunei Library - at level 3 | Z246 SAM 2020 c.1 (Browse shelf(Opens below)) | c. 1 | Available | Reg. No. 033706_UTB | 834072 |
Includes index.
This book covers everything from working with grids, colour application, typography, and imagery to how to finally put it all together. Features include: The ultimate primer on graphic designs basic visual toolkit-dot, line, plane, texture, space and contrast and how these basics underpin all successful layouts, An in-depth look at colour from its optical qualities and its effect on type to its potential for communication concepts and emotions. One of the most thorough compilations of typography concepts to be found including information on letterform structure and optics, combining typeface styles, the mechanics of detailed text typesetting, and using type as image. An extensive overview of imagery the endless possibilities of medium, depiction, abstraction, stylisation, and how these all communicate effectively.
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