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Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, [1982]. Description: xv, 389 pages : illustrations ; 23 cmISBN: 0137308957Subject(s): Marketing | Sales promotion | AdvertisingOther classification: HF5438.5 STA 1982
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF5438.5 STA 1982 c. 1 (Browse shelf(Opens below)) | Available | Reg. no. 279_UTB | 801775 |
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| HF5438.5 AIL Promotion : a guide to effective promotional planning, strategies, and executions / | HF5438.5 BUR 1984 c. 1 Promotion management : a strategic approach / | HF5438.5 GOL 1980 c. 1 How to win customers / | HF5438.5 STA 1982 c. 1 Promotion : advertising, publicity, personal selling, sales promotion / | HF5438.5 YES 2006 c. 1 Sales promotion / | HF5439 DAV 1984 c.1 Selling your software : a beginner's guide to developing and marketing basic software / | HF5439 JOH 1989 c.1 Selling information technology : a practical career guide / |
Includes bibliographical references and index.
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