The marketing plan / William A. Cohen.
Material type:
TextPublication details: New York : John Wiley & Sons, 1995. Description: xii, 318 pages : illustrations ; 28 cmISBN: 9780471580713 Subject(s): Marketing -- ManagementOther classification: HF5415.13 COH 1995
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General Collection
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Universiti Teknologi Brunei Library | HF/5415.13COH (Browse shelf(Opens below)) | Available | 818326 | ||
General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF5415.13 COH 1995 c. 1 (Browse shelf(Opens below)) | Available | Reg. No. 27723_UTB | 801958 |
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| HF5415.13 CAS 1995 c. 1 Cases in marketing management / | HF5415.13 CHA 1990 c. 1 Managing for marketing excellence / | HF5415.13 COH 1991 c. 1 The entrepreneur and small business marketing problem solver / | HF5415.13 COH 1995 c. 1 The marketing plan / | HF5415.13 CZI 2001 c. 1 Marketing management / | HF5415.13 DIB 1991 Marketing : concepts and strategies / | HF5415.13 ECK 1990 c. 1 Business marketing management : marketing of business products and services / |
Includes index.
General Collection
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