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The portable MBA in marketing / Alexander Hiam and Charles D. Schewe.
Material type:
TextPublication details: New York : John Wiley and Sons., 1992. Description: xiv, 464 pages : illustrations ; 26 cmISBN: 9780471547280 ; 047154728XSubject(s): Marketing -- ManagementOther classification: HF 5415.13 HIA 1992
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HF 5415.13 HIA 1992 c. 1 (Browse shelf(Opens below)) | Available | Reg. no. 27566_UTB | 801645 |
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| HF 5415.12 KIN 1988 c. 1 Marketing in developing countries / | HF 5415.13 HAA 1992 c.1 Business marketing management : an organizational approach/ | HF 5415.13 HAX 1991 c. 1 The strategy concept and process : a pragmatic approach / | HF 5415.13 HIA 1992 c. 1 The portable MBA in marketing / | HF 5415.13 SCH 1991 c. 1 Marketing strategy : a customer-driven approach / | HF 5415.13 WAL 1994 c. 1 Upside-down marketing : turning your ex-customers into your best customers / | HF 5415.13 WAR 1984 c. 1 Profitable product management / |
Includes index.
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