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Marketing management : concepts, practice, and cases Robert W. Haas and Thomas R. Wotruba. [Books].

by Haas, Robert W | Wotruba, Thomas R.

Material type: Text Text; Format: print Publication details: Plano, Tex. Business Publications 1983Availability: Items available for loan: Universiti Teknologi Brunei Library (1).

Marketing Management : foundation and practices / William Lazer, James D. Culley

by Lazer, William [author.] | Culley, James D [author.].

Material type: Text Text; Format: print ; Audience: General; Publication details: London : Houghton Mifflin Company, 1983Availability: Items available for loan: Universiti Teknologi Brunei Library (3)Call number: HF5415.13 LAZ 1983 c. 1, ...

Marketing management : knowledge and skills : text, analysis, cases, plans / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul [author.] | Donnelly, James H [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Plano, Tex. : Business Publications., 1986Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5415.13 PET 1986 c.1.

Marketing management strategies and programs Joseph P. Guiltinan, Gordon W. Paul. [Books].

by Guiltinan, Josph P | Paul, Gordon W.

Edition: 2nd ed.Material type: Text Text; Format: print Publication details: New York McGraw-Hill 1985Availability: Items available for loan: Universiti Teknologi Brunei Library (3).

Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.

by Guiltinan, Joseph P [author.] | Paul, Gordon W [author.].

Edition: 4th edition.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : McGraw-Hill, 1991Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5413.13 GUI 1991 c. 1.

Marketing management : text and cases John A. Quelch [and] Robert J. Dolan. [Books].

by Quelch, John A | Dolan, Robert J.

Material type: Text Text; Format: print Publication details: Boston, MA Richard D. Irwin 1993Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF/5415.13 QUE.

The marketing plan / William A. Cohen.

by Cohen, William A [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : John Wiley & Sons, 1995Availability: Items available for loan: Universiti Teknologi Brunei Library (2)Call number: HF5415.13 COH 1995 c. 1, ...

The marketing plan : a pictorial guide for managers / Malcolm H.B. McDonald, Peter Morris.

by McDonald, Malcolm H. B [author.] | Morris, Peter [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: London : Heinemann., 1987Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5415.13 MCD 1987 c.1.

The marketing plan : a practitioner's guide / John Westwood.

by Westwood, John, 1947- [author.].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: London : Kogan Page, 1996Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF 5415.13 WES 1996 c. 1.

Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

by Kinnear, Thomas C [author] | Taylor, James R., James Ronald.

Edition: 4th editionMaterial type: Text Text; Format: print Publication details: New York : McGraw-Hill, 1991Availability: Items available for loan: Universiti Teknologi Brunei Library (2)Call number: HF/5415.2 KIN, ...

Marketing strategy : a customer-driven approach / Steven P. Schnaars.

by Schnaars, Steven P [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Toronto : New York : The Free Press ; Collier Macmillan Canada ; Maxwell Macmillan International, 1991Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF 5415.13 SCH 1991 c. 1.

Multinational marketing management / Warren J. Keegan.

by Keegan, Warren J [author.].

Edition: 3rd editionMaterial type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Englewood Cliffs, N.J. : Prentice-Hall., 1984Availability: Items available for loan: Universiti Teknologi Brunei Library (3)Call number: HF1009.5 KEE 1984 c. 3, ...

Perspectives on marketing management volume 1 1991 / edited by Michael Baker.

by Baker, Michael [editor.].

Series: Perspectives on marketing management v. 1Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Chichester : John Wiley & Sons., 1991Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF 5415.13 PER c.1.

The portable MBA in marketing / Alexander Hiam and Charles D. Schewe.

by Hiam, Alexander [author.] | Schewe, Charles D, 1942- [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : John Wiley and Sons., 1992Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF 5415.13 HIA 1992 c. 1.

The Barclays guide to marketing for the small business / Len Rogers

by Rogers, Len [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Oxford, UK ; Cambridge, Mass., USA : Basil Blackwell Ltd, 1990Availability: Items available for loan: Universiti Teknologi Brunei Library (3)Call number: HF 5415.13 ROG 1990 c.1, ...

Promotion management : a strategic approach / John J. Burnett.

by Burnett, John J [author.].

Material type: Text Text; Format: print ; Audience: General; Publication details: St. Paul, Minn : West Pub. Co., 1984Availability: Items available for loan: Universiti Teknologi Brunei Library (3)Call number: HF5438.5 BUR 1984 c. 1, ...

Basic marketing : a global managerial approach E. Jerome E.Jerome McCarthy [and] William D.Perreault. [Books].

by McCarthy, Jerome E | Perreault, William D.

Edition: 11th ed.Material type: Text Text; Format: print Publication details: Boston Richard D. Irwin 1993Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF/5415.13 MCC.

Running an effective sales office / Patrick Forsyth.

by Forsyth, Patrick [author.].

Edition: 2nd edition.Material type: Text Text; Format: print ; Audience: General; Publication details: Aldershot, Hants, England : Brookfield, 1985Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5438.25 FOR 1985 c. 1.

Solving the management case / Angela Hatton, Paul Robert and Mike Worsam.

by Hatton, Angela [author.] | Roberts, Paul, 1953 August 1- | Worsam, Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Oxford [England] ; Butterworth-Heinemann, 1992Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HD70 HAT 1992 c. 1.

Strategic marketing and management / edited by Howard Thomas and David Gardner.

by Gardner, David Morgan, 1936- [editor.] | Thomas, Howard, 1943- [editor.] | American Marketing Association Marketing Education Division | University of Illinois at Urbana-Champaign Department of Business Administration.

Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Chichester [West Sussex] ; New York : Wiley, 1985Availability: Items available for loan: Universiti Teknologi Brunei Library (3)Call number: HF/5415.13 STR, ...

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