Strategic marketing and management / edited by Howard Thomas and David Gardner.

Contributor(s): Gardner, David Morgan, 1936- [editor.] | Thomas, Howard, 1943- [editor.] | American Marketing Association Marketing Education Division | University of Illinois at Urbana-Champaign Department of Business AdministrationMaterial type: Text

TextPublication details: Chichester [West Sussex] ; New York : Wiley, 1985. Description: x, 509 pages : illustrations ; 24cmISBN: 0471904236 Subject(s): Marketing -- Congresses | Marketing -- Management -- CongressesOther classification: HF5415.13 STR 1985

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Holdings
Item type	Current library	Call number	Status	Notes	Barcode
General Collection	Universiti Teknologi Brunei Library	HF/5415.13 STR (Browse shelf(Opens below))	Available		Z24600
General Collection	Universiti Teknologi Brunei Library	HF/5415.13 STR (Browse shelf(Opens below))	Available		Z24599
General Collection	Universiti Teknologi Brunei Library	HF 5415.13 STR c.1 (Browse shelf(Opens below))	Available	Reg. no. 4900_UTB	801656

Abstracts Papers presented at a confere Marketing Education Division of the American Marketing Abstracts Papers presented at a confere Association and the Dept. of Business Administration, College Abstracts Papers presented at a confere of Commerce and Business Administration at the University of Abstracts Papers presented at a confere Illinois at Urbana-Champaign, held May 10-11, 1982 at the Abstracts Papers presented at a confere university. Includes bibliographies and indexes.

Includes bibliographical references and indexes.

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