Marketing strategy : a customer-driven approach / Steven P. Schnaars.

TextPublication details: New York : Toronto : New York : The Free Press ; Collier Macmillan Canada ; Maxwell Macmillan International, 1991. Description: xvi, 319 pages : illustrations, charts ; 24 cmISBN: 9780029279533 Subject(s): Competition | Marketing -- Management | Strategic planningOther classification: HF 5415.13 SCH 1991

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
General Collection	Universiti Teknologi Brunei Library - at level 2	HF 5415.13 SCH 1991 c. 1 (Browse shelf(Opens below))	Available	Reg. no. 28680_UTB		802916

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.