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Strategic marketing and management / (Record no. 10462)

MARC details
000 -LEADER
fixed length control field	01554nam a22002777a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20251201094652.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	850101s1985 enka g 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0471904236
Qualifying information	Hardback
040 ## - CATALOGING SOURCE
Original cataloging agency	Universiti Teknologi Brunei.
Language of cataloging	eng
Transcribing agency	UTB
084 ## - BOOK Call Number
Classification number	HF5415.13 STR 1985
245 10 - TITLE STATEMENT
Title	Strategic marketing and management /
Statement of responsibility, etc.	edited by Howard Thomas and David Gardner.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Chichester [West Sussex] ;
Name of publisher, distributor, etc.	New York :
--	Wiley,
Date of publication, distribution, etc.	1985.
300 ## - PHYSICAL DESCRIPTION
Extent	x, 509 pages :
Other physical details	illustrations ;
Dimensions	24cm.
500 ## - GENERAL NOTE
General note	Abstracts Papers presented at a confere Marketing Education Division of the American Marketing Abstracts Papers presented at a confere Association and the Dept. of Business Administration, College Abstracts Papers presented at a confere of Commerce and Business Administration at the University of Abstracts Papers presented at a confere Illinois at Urbana-Champaign, held May 10-11, 1982 at the Abstracts Papers presented at a confere university. Includes bibliographies and indexes.
504 ## - Bibliography, Etc. Note
Bibliography, Etc. Note	Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Form subdivision	Congresses.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management
Form subdivision	Congresses.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Gardner, David Morgan,
Dates associated with a name	1936-
Relator term	editor.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Thomas, Howard,
Dates associated with a name	1943-
Relator term	editor.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element	American Marketing Association
Subordinate unit	Marketing Education Division.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element	University of Illinois at Urbana-Champaign
Subordinate unit	Department of Business Administration.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Local Classification
Koha item type	General Collection
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Internal field	Book
CC (RLIN)	801656 : 4900 c. 1 UTB

Holdings
Damaged status	Home library	Current library	Date acquired	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Source of classification or shelving scheme	Public note
Not damaged	Universiti Teknologi Brunei Library	Universiti Teknologi Brunei Library	04/02/2009	HF/5415.13 STR	Z24600	04/02/2009	23/12/2022	General Collection
Not damaged	Universiti Teknologi Brunei Library	Universiti Teknologi Brunei Library	04/02/2009	HF/5415.13 STR	Z24599	04/02/2009	23/12/2022	General Collection
Not damaged	Universiti Teknologi Brunei Library	Universiti Teknologi Brunei Library	04/02/2009	HF 5415.13 STR c.1	801656	01/09/2016	23/12/2022	General Collection	Local Classification	Reg. no. 4900_UTB