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Services marketing in Asia : (Record no. 18630)

MARC details
000 -LEADER
fixed length control field 01146nam a22002897a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250602145528.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160406 2005 si ao g 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131275379
Qualifying information paperback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131275372
Qualifying information paperback
040 ## - CATALOGING SOURCE
Original cataloging agency Universiti Teknologi Brunei
Language of cataloging eng
Transcribing agency UTB
084 ## - BOOK Call Number
Classification number HD9987 SER 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher
Relator term author.
245 10 - TITLE STATEMENT
Title Services marketing in Asia :
Remainder of title managing people, technology and strategy /
Statement of responsibility, etc. Christopher Lovelock, Jochen Wirtz, Hean Tat Keh, Xiongwen Lu.
250 ## - EDITION STATEMENT
Edition statement 2nd edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 696 pages :
Other physical details illustrations, photographs (some col.) ;
Dimensions 26 cm.
504 ## - Bibliography, Etc. Note
Bibliography, Etc. Note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Professions
Geographic subdivision Asia
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
Geographic subdivision Asia
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Keh, Hean Tat
Title of a work Services marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Xiongwen Lu.
Title of a work Services marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Local Classification
Koha item type General Collection
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Internal field Book
CC (RLIN) 830091 : 031657 c. 1 UTB
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
    Local Classification Not damaged   Universiti Teknologi Brunei Library Universiti Teknologi Brunei Library - at level 2 13/09/2008   HD9987 SER 2005 c. 1 830091 06/04/2016 23/12/2022 General Collection Reg. no. 031657_UTB

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