MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01384nam a22003017a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
296687 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
MOEB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221223075515.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111201s2012 mau b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2011048739 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0807000949 (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780807000946 (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn755696714 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
Universiti Teknologi Brunei |
| 084 ## - OTHER CLASSIFICATION NUMBER |
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| Classification number |
HD2785 HAW |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hawthorne, Fran. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Ethical chic : |
| Remainder of title |
the inside story of the companies we think we love / |
| Statement of responsibility, etc. |
Fran Hawthorne. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
Beacon Press, |
| Date of publication, distribution, etc. |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvi, 181 p. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (p. 171-181). |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction: the image -- Tom's of Maine : Woodstock toothpaste -- Timberland : how green is my leather -- Starbucks : coffee as a brand name -- Apple : the coolest of them all -- Trader Joe's : are we having fun yet? -- American Apparel : sex and the T-shirt -- The reality. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand loyalty |
| Geographic subdivision |
United States |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business ethics |
| Geographic subdivision |
United States |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Corporate image |
| Geographic subdivision |
United States |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Corporations |
| General subdivision |
Moral and ethical aspects |
| Geographic subdivision |
United States |
| Form subdivision |
Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Social responsibility of business |
| Geographic subdivision |
United States |
| Form subdivision |
Case studies. |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Internal field |
Book |
| -- |
US Embassy |
| 911 ## - EQUIVALENCE OR CROSS-REFERENCE-CONFERENCE OR MEETING NAME [LOCAL, CANADA] |
|---|
| Meeting name or jurisdiction name as entry element |
1 |
| Number [OBSOLETE] |
admin admin |
| 912 ## - LOCAL DATA ELEMENT A (UTB) |
|---|
| Internal field |
1 |
| -- |
admin admin |
