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Developing business strategies / David A. Aaker.
Material type:
TextPublication details: New York John Wiley & Sons 1995 Edition: 4th editionISBN: 0471118141Subject(s): Marketing -- Management | Strategic planningOther classification: HD30.28 AAK 1995
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
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General Collection
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Universiti Teknologi Brunei Library - at level 2 | HD30.28 AAK 1995 c.1 (Browse shelf(Opens below)) | c. 1 | Available | Reg. No. 29269_UTB | 800615 |
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| HD30.27 JAR 1987 c.1 Business forecasting methods / | HD30.27 PEC1994 c.1 Business forecasting for management / | HD30.28 AAK 1984 c.1 Developing business strategies / | HD30.28 AAK 1995 c.1 Developing business strategies / | HD30.28 ANS 1990 c.1 Implanting strategic management / | HD30.28 ANT 1985 c.1 Practical strategic planning : a guide and manual for line managers / | HD30.28 ARG 1974 c.1 Systematic conrporate planning / |
Includes bibliographical references and index
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