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Keeping customers / edited by John J. Sviokla and Benson P. Shapiro.

by Sviokla, John J [editor.] | Shapiro, Benson P [editor.].

Series: Harvard Business Review book seriesMaterial type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Boston : Harvard Business School Press, 1993Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5415.5 KEE 1993 c. 1 .

The loyalty effect : the hidden force behind growth, profits, and lasting value / Frederick F. Reichheld ; with Thomas Teal.

by Reichheld, Frederick F [author.] | Teal, Thomas [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Boston : Harvard Business School Press, 1996Availability: Items available for loan: Universiti Teknologi Brunei Library (1)Call number: HF5415.5 REI 1996 c. 1.

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