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Customer behavior : a managerial perspective / Jagdish N. Sheth and Banwari Mittal
Material type:
TextPublication details: Ohio : South-Eestern, a division of Thomson Learling, 2004. Edition: 2nd editionDescription: xix, 487 pages : illustration ; 26 cmISBN: 9780030343360; 0030343364Subject(s): Customer behavior -- Power, scope and Impact | Customer behavior -- Foundations | Customer -- Decision and relationships | Customer -- building loyalty and valueOther classification: HF5415.32 SHE 2004
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
General Collection
|
Universiti Teknologi Brunei Library - at level 2 | HF5415.32 SHE 2004 c.1 (Browse shelf(Opens below)) | c. 1 | Available | Reg. No. 016869_UTB | 902575 |
Includes bibliographical refrences and index
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